Early-Stage Startup Viral Marketing & Community
I specialize in organic viral marketing and community for early stage and growth stage startups.
When companies are searching for their early adopters, and when they’re aiming for mass adoption afterwards – that’s where my team operates. Each company has a unique formula to crack their target market that we methodically iterate towards:
- Execute omnichannel and targeted organic content and engagement strategy.
- Leverage a proprietary platform to build a dynamic digital street team that responds to CTAs of all kinds.
- The “Find the Wave, Ride the Wave” playbook is a proven way to distill a social brand strategy and iterate towards unique organic growth formulas.
The Back Story
My first LLC was supporting local music artists marketing themselves on social media – back when social media was a new thing šš»āāļø
At the same time I was working in a neuroscience lab on brain-computer interfaces for ALS patients as well as the NFL. After the ALS study went dead-in-the-water for lack of funding, we started the ALS #icebucketchallenge – which raised millions of dollars where private institutions had failed.
From then on, I went full-time into social media and growing viral pages and communities. I cut my teeth running the northeast division of a Fortune 500 company, and then quickly moved into early-stage startups.
I took a short break from startups to hit the campaign trail in 2020 for a presidential and congressional campaign, where we once again raised millions of dollars as well as moved the needle on national political discourse with organic viral marketing.
Now Iām back in the startup world, helping early-stage companies build through an economic recession with the most sustainable viral growth strategies my team and I have perfected and evolved over the years.